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Attention Spark by dsm-firmenich, powered by Easysnap Technology
Boost alertness and sharpen your focus when you need it most
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Opening Instructions
1. Hold in one hand with the back facing you
2. Bend top away from you
3. Squeeze sides to open & pour into mouth
What is Attention Spark?
A bold boost blend designed to support alertness and focus when attention starts to decline due to fatigue or multitasking.
It combines lutein and grape seed extract with a cognitive processing blend to deliver a fresh, energizing signal when you need it most
Why Powdersnap® packaging by Easysnap Technology?
- One-hand opening
- Instant powder release
- Clean and controlled use
- Single-dose precision
- Easy to carry, easy to use
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Attention Spark
At any moment, when attention starts to wane due to fatigue or multi-tasking; eyes feel tired and you need something to spark your attention and strengthen brain longevity.
A bold boost blend inspired by Latin American street flavours pairing juicy Mango Heat with crisp Seabreeze Lime. This dynamic mix is powered by our NovaSENSE® technology that delivers an energizing sensory kick specifically designed and demonstrated to keep you alert. Offered in a unique easysnap® powder on-the-go format it combines lutein for visual attention and Vitis vinifera for visual focus, coming together with the cognitive processing blend to deliver a fresh, awakening signal when you need it most.
Usage: once a day direct-to-mouth when you need an additional attention boost
One daily serving (2 g) contains 75 mg grape seed extract, 1.2 mg vitamin B1 (109%RI*), 0.9 mg vitamin B6 (64%RI*), 5 µg vitamin B12 (200%RI*), 10 mg lutein. *RI – reference intake for an adult
Market-Ready Solution Supported by Science
Visual focus blend:
Supports focus and visual fatigue
- Lutein
- Vitis Vinifera
Cognitive processing blend:
Essential for brain neurotransmitter synthesis and cognitive processing that underpin alertness and brain sharpness.
- Vitamin B1
- Vitamin B6
- Vitamin B12
Target Messaging
- Supports alertness
- Eases visual fatigue
- Acute focus and attention
- Fast mental recharge
Ingredients
Sweeteners: sorbitols, xylitol (WHEAT), acesulfame K, sucralose; maltodextrin; sea salt; acidity regulators: citric acid, trisodium citrate; grapeseed extract; flavourings; lutein; thiamine mononitrate (vitamin B1); pyridoxine hydrochloride (vitamin B6); cyanocobalamin (vitamin B12)
Concepts for demonstration only, messaging on final food supplements needs to be adapted depending on the country / region of sales. Keep out of reach of young children. Do not exceed the recommended daily dose. Food supplements should not be used as a substitute for a varied diet. A varied and balanced diet and healthy lifestyle are important for the correct functioning of the body. Should not be consumed by individuals below 3 years of age.
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